Sergeant’s Pet Care Products, Inc. (“Sergeant’s”) is dedicated to protecting your privacy on the Internet. Our privacy policy follows the Coalition for Advertising Supported Information and Entertainment (CASIE) Goals for Privacy for Marketing on Interactive Media, as well as the Children’s Online Privacy Protection Act (COPPA). We do not use our website for any commercial transactions. Sergeant’s strives to keep all information received from visitors secure from possible unauthorized access and use.

Information collected from our visitors is intended to enable us to better understand our audience and better serve them. Such information may include personally identifiable information as well as general statistical information regarding what pages visitors access, the number of visits, average time spent on the site, and similar factors. Sergeant’s uses the information for internal purposes only (for example, for marketing and promotional purposes and to measure usage and improve the content of our site). We do not share such information with other organizations [for commercial purposes]. The information may be shared with our subsidiaries or other affiliated entities, but in all cases they are equally bound by the terms of this Privacy Policy.

Children: Registration at Sergeants.com is intended for parents and other caregivers, not children. Sergeant's does not knowingly collect or store any personal information about children under the age of 13. Fun & Games, Arts & Crafts and Meet the Animals are fun pages for parents and children that do not require registration.
Sergeant’s does not send small text files, also known as “cookies”, to your computer to collect and store information about you. Our website contains links to other sites. Any other website operated by Sergeant’s, or an affiliate of Sergeant’s will clearly note as such, and this Privacy Policy will apply to such site(s). We are not responsible for the content or the privacy practices employed by any other third party site.

Our privacy policy may change from time to time. Should our policy materially change, we will provide notice of such amendment by prominently posting notice of such amendment on our site. We encourage you to periodically check back and review this Privacy Policy so that you always will know what information we collect, how we use it, and to whom we disclose it. If you should have any questions about this policy, please do not hesitate to contact us at the above e-mail address, mailing address or telephone number.